❐ Made to Stick
Backlinks (11)
- > It’s easy to lose awareness that we’re talking like an expert.
- > Surprise is triggered when our schemas fail
- > The 727 must seat 131 passengers, fly nonstop from Miami to New York City, and land on Runway 4-22 at La Guardia.
- > We are THE low-fare airline
- ~ before starting a project, define commander’s intent
- ~ experts prefer nuance over compactness
- ~ good stories are simple, unexpected, concrete, credentialed, emotional
- ~ mental simulations improve skills
- ~ the Palm Pilot succeeded because it did exactly four things well
- ~ they are an infinite amount of ways to teach anything; choosing is hard
- ~ to get to CI, ask﹕ if we do nothing else (during mission), we must ___